Kohey Takashima,
Representative Director, CEO,
Oisix ra daichi Inc.
Farm for Tomorrow, Table for Tomorrow
In June 2000, we at Oisix, launched our business featuring only 20 different types of vegetables.
Then we started a search throughout the country for safe, healthy, and delicious food products. Our concept was to only supply "products that food producers would be comfortable giving to their own children." We now sell more than 4,000 products, including meat, fish, daily food products, prepared dishes, sweets, and alcoholic beverages, as well as fresh fruit and vegetables.
It was not easy to persuade farmers to sell their products to us when we first started out, but we now have partnerships with approximately 2,700 top-class producers throughout the country.
There are many things we cannot or will not do.
There are a lot of things our Company cannot or will not do.
No matter what the sales potential of a product is, we will not sell any food which the producers of that food would be reluctant to eat themselves, simply to boost our own sales.
We aim to sell our products at prices that are as reasonable as possible. However, we sell high quality products from all over the country, so we will not compete on price.
We do not keep stocks of most of our products simply to guarantee the delivery of fresh fruit and vegetables to our customers. For this reason, we do not deliver as soon as we receive your order.
Although there are a lot of things we cannot and will not do as a Company, we are committed to doing our utmost to the best of our abilities.
We bring a smile to the dinner table…
Our aim for our customers is to deliver food produced by carefully selected food producers from all over the country in optimal condition in terms of taste and safety.
We also bring a smile to our customers' dinner tables by helping them enjoy a delicious range of food at home.
We are committed to making every effort to help more and more customers enjoy a happier and more varied diet.